Sarah Schmidt 
“Developers do not buy servers. They buy faster sprint cycles, lower cloud bills, and fewer 2 a.m. incidents.” DigitalOcean, Vultr, and Linode sit in the same corner of the cloud market: simple virtual machines, predictable pricing, and an appeal to developers who do not want to wrangle 200 AWS services. The money question is not … Read more
“Most software companies do not die from lack of features. They die from interest payments on technical debt.” The market punishes slow product teams. Technical debt rarely shows up on a P&L, but it shows up in growth rates, in churn, and in down-round valuations. The pattern is simple: as tech debt compounds, release cycles … Read more
“The padlock icon protects your connection, not your business.” The market still treats the little padlock as a proxy for “this site is safe,” but the data says something very different. SSL boosts trust, improves conversion rates, and helps SEO, but it does not tell you whether the company is legitimate, the code is clean, … Read more
“By 2025, web accessibility will be less about compliance checklists and more about lawsuit prevention and revenue protection.” The business case for web accessibility in 2025 is simple: treat WCAG as a risk management standard or budget for legal fees and lost revenue. Companies that ship accessible sites see lower legal exposure, stronger SEO, and … Read more
